Thứ Tư, 13 tháng 5, 2015

User Experience in Enterprise Software: ROI of UX

The buzz: Happiness.

Enterprise software has been delivering increased functionality for years, but too often at the expense of ease-of-use.

Why? Good design is notoriously difficult and thus not addressed or measured by most IT teams.

UX projects are a business investment, where satisfaction must translate into performance to calculate ROI.

Should UX be part of project development from the get-go?

The experts speak.

Jaco Van Eeden, Deloitte: “The world is complex, and so too must be the activities that we perform. But that doesn’t mean that we must live in continual frustration.” (Don Norman)

Michael Romero, Deloitte: “You’ve got to start with the Customer Experience and work backward to the technology.” (Steve Jobs)

Phil Dervan, SAP: “We should judge our industry by the happiness we create.” (Cennydd Bowles)

Mark Schenecker, SAP: “Simple can be harder than complex…But…once you get there, you can move mountains.” (Steve Jobs)

Join us for User Experience in Enterprise Software: ROI of UX.

via SAP News Center

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